Startup Failure Reasons, Stories, & Lessons
We hear all about successful startups, but not nearly enough about startups that fail. Why do they fail? What lessons have they learned? Did they do enough research before launching? Well… what if someone could save you time and effort by sharing their startup failure story?
Meet Hector Forwood. He joins me for this jam-packed conversation about his failed startup. Hector is incredibly transparent in this interview—sharing everything from what lessons he learned, how it impacted him and his co-founders personally, the importance of validating the problem, and how he found the fortitude to keep going. If you’re currently running a startup or even considering beginning a startup—you need to hear this conversation.
In this episode, we cover:
Reasons startups fail
The story of Hector’s startup failure
If AI was a benefit or a negative for him
The importance of validating the problem
The benefits of having a large, invested network
Why messaging is critical to the success of a startup
How startup failures impact people on a personal level
What Hector learned and how he’s using that to help others
This episode certainly was not intended to scare you off from startups! Rather we want you to understand what you’re getting into and be prepared with the right tools to be successful.
“Don’t write a single line of code before you’ve got people who say, ‘Yes, this is absolutely something I want.’”
We’d love to hear how this conversation impacted you—DM us on LinkedIn!
More About Hector Forwood
Hector is a dedicated innovator, consultant, and entrepreneur with a deep passion for SaaS, innovation, and challenging the status quo. In his spare time, Hector builds various projects and provides consultancy services.
His philosophy is simple: if you’re the smartest person in the room, you’re in the wrong room. This mindset fuels his constant pursuit of learning and growth. Hector founded Hoist out of frustration with the repetitive nature of sending the same information repeatedly. Although Hoist was his first failed startup, it provided invaluable lessons and fueled his passion for helping others.
Mentioned Resources:
The Mom Test (book)
Connect with Hector:
Connect with Stacie:
More about C-Suite Strategies
Welcome to C-Suite Strategies, the podcast for B2B leaders navigating the messy middle of scaling. I'm Stacie Sussman, CRO at RevUp Advisory.
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This episode of C-Suite Strategies is brought to you in partnership with Leah Bryant Co.